Making an Impact
Education to Action
Join Us for South Carolina’s Largest Rental Housing Provider Conference
A message from our 2025 SCAA Education & Advocacy Conference Title Sponsor, Loebsack & Brownlee, PLLC
2025 Conference Schedule
PRE-CONFERENCE
Monday, May 5, 2025
10:00am – Supplier Success Course Registration
10:30am – Supplier Success Course
2:30pm – SCAA Supplier Council Trade Show Booth Setup
DAY ONE
Tuesday, May 6, 2025
7:30am – Registration & Continental Breakfast
8:30am – Welcome & Opening Remarks
8:50am – Keynote Speaker with Chad Hymas
10:00am – Break with Sponsors & Exhibitors (SC Supplier Council’s Trade Show)
10:45am – Breakout Session I
- HR: Kara Rice, Catch ‘Em and Keep ‘Em: Hiring, Retaining, and Inspiring High Performing Teams
- Mental Health: Ishea Shepherd, Powering Down for Peak Performance: How Rest and Recharge Lead to Success
- Leadership: Dana Duckworth, Hope Floats: Strategies for Navigating Organizational Change and Uncertainty
Noon – Hall of Fame Lunch & Keynote Speaker with Bill Nye (Intentional Culture)
1:30pm – Breakout Session II
- Leasing: Bill Nye, New Rules for Leasing
- HR: Kara Rice, Welcome to the Jungle: Onboarding Strategies for New Hire Success
- Mental Health: Marci French, The Wicked Truth About Mental Health
2:40pm – Regional/National/Regulatory Update with Maria Spencer (NAA)
3:10pm – Break with Sponsor & Exhibitors (SC Supplier Council’s Trade Show)
4:00pm – Breakout Session III
- Leadership: Stephanie Puryear Helling, Step Into the John Maxwell Leadership Game
- Leadership: Russ Webb, The Best Things in Life are Brewed
- Mental Health: Crystal Dukes, Liz Newkirk & Ellie Norton, The Fine Print of Inclusion: Understanding the Link Between Mental Health & Inclusion in the Multifamily Industry
5:30pm – Welcome Reception & Happy Hour, Senate’s End
DAY TWO
Wednesday, May 7, 2025
7:30am – Registration & Continental Breakfast with Sponsors & Exhibitors
8:15am – Welcome & Sponsor Recognitions
8:30am – Keynote Speaker with Alex Jackiw; Transformational Leadership: Is Your Glass Half Full or Half Empty?
9:45am – Breakout Session IV
- Leadership: Stephanie Puryear Helling, The 21 Irrefutable Laws of Leadership
- Operations: Victoria Cowart, Magic Math
- Motivation: Andy Masters, Embracing Your Work: Life “Mix” with HIGHER Quality & LESS Stress
- Leadership: Russ Webb, AI in Multifamily
10:45am – Morning Break
10:50am – Plenary Session with Rob Warnock, Navigating the 2025 Rental Market: 7 Key Predictions for Multifamily Professionals
11:50am – South Carolina Legislative Update, SCAA Lobby Team
12:05pm – Lunch & Keynote Speaker with Andy Masters, Kiss Your Customer: 77 Reasons Why Sales & Service Are Just Like Dating & Relationships
1:30pm – SC Legal Handbook Relaunch, Attorneys Todd Whitlow and Sean Tropea
2:15pm – Breakout Sessions V
- Operations: Alex Jackiw, Managing Multiple Generations in the Workplace
- DEI: Monica Frazier, Breaking Barriers: Elevating Cultural Intelligence in Multifamily Communities
- Maintenance: Mark Sharp, Tackling the Toughest Mental Health Challenges in Multifamily Maintenance
3:20pm – Legal Panel, Attorney Will Brownlee, Thomas Howard & Chris Loebsack
4:40pm – Closing Remarks & NAA PAC Raffle
Stay Tuned. We are Almost Ready to Make an Impact.
2025 CONFERENCE LOCATION
Dates: May 6-7, 2025
Where: Columbia Metropolitan Convention Center located at 1101 Lincoln Street in Columbia, South Carolina 29201
Centrally located in South Carolina’s historic capital city, the convention center is in the middle of a vibrant urban scene with dynamite eats, world-class attractions, breweries, and a never-ending roster of festivals, events and live music. The capital city also offers affordable accommodations, exciting sporting venues, manageable traffic, and warmer weather year-round. Traveling to Columbia is a breeze with three major interstates intersecting just outside of the city and a major airport just ten miles from the city center.
Built in 2004, Columbia’s downtown convention center is a modern and complex with beautiful architecture. The center is a 142,500 square foot facility that includes a 16,700 square foot ballroom, 18,560 square feet of meeting space that can be broken into up to 19 different spaces, and a 23,700 square foot column-less exhibit hall.
The Columbia Metropolitan Convention Center is a GBAC Star Facility. This highly coveted credential is awarded to organizations that follow a rigorous set of cleaning guidelines, disinfection techniques, and infection prevention practices.
REGISTRATION RATES
Direct Member/Management Company:
- Early Bird Rate: $209 through 2.28.2025 (Link to register can be found under Register Here)
- Regular Rate: $249 starts 3.1.2025
- Last Minute Rate: $299 starts 4.12.2025 through day of event
- Sponsor/Exhibitor Rate: $289 (Register under Sponsor Rates)
- Non-Exhibitor Rate: $399 (Register under Sponsor Rates)
MEALS INCLUDED WITH REGISTRATION
- Breakfast: Continental Breakfast Tuesday & Wednesday
- Lunch: Tuesday and Wednesday
- Welcome Reception: Tuesday evening (heavy hors d’oeuvres and drinks)
- Refreshment Breaks: Tuesday and Wednesday
REGISTER HERE
REGISTRATION LINK FOR DIRECT MEMBERS/MANAGEMENT COMPANY: https://bit.ly/SCAADIRECT-MGTREG
SPONSOR RATES
EXHIBITOR/SPONSOR REGISTRATION LINK: https://bit.ly/SCAASponsor2025
CHECK OUT OUR SPONSORSHIP PACKET (BELOW)
- Sponsorship Registration Link: https://bit.ly/SCAASupplier2025
- Sponsor/Exhibitor Rate: $289 per person / Non-Sponsoring Supplier Rate: $399 per person
SUPPLIERS SUCCESS COURSE
- Registration Link: https://bit.ly/SCAASupplierSuccess2025
$109 per person
All credit card payment incurred a 3.5% processing fee.
You can avoid these feels by requesting an invoice or ACH. The fee will be excluded from the invoice received from the SCAA after your submission.
CANCELLATIONS
- Cancellations received on or after 4/5/25 will not be entitled to any refund; however, we are able to
accommodate attendee replacements on or after 4/5/25 for a $25 administrative fee. To cancel or
submit an attendee replacement, please email SC-APT@CAPCONSC.com.
SPONSORSHIPS (CLICK IMAGE)
LODGING – HOTEL ROOM BLOCKS
Both room blocks are CLOSED.
HAMPTON
- CLICK HERE to visit the Hampton website
- Standard Room – $149 per night
- Free continental breakfast
- Self-parking – $14
- Pet fee, $75
HILTON
- CLICK HERE to visit the Hilton website
- Standard Room – $179 per night plus tax (14% currently)
- Junior Suite – $219 per night
- Self-parking – $18; valet – $26
- Continental Breakfast, $15
- Pet Fee, $50
VISITORS GUIDE
https://www.experiencecolumbiasc.com